Work-Mode.png

Work Mode

Eliminate Distractions,
Increase Productivity

This was a project I completed as part of the curriculum for DesignLab’s UX Research & Strategy course.

Design Challenge: You’ve been approached by an investor who wants you to create an app that helps people reduce procrastination.

UX Methods Used: Empathy Map, Storyboard

 Research Plan

Empathize

I was tasked with creating an empathy map to help better understand the user, their problems and mindset. Qualitative data collected from an interview and survey were used to create the empathy map below for the user “James”.

 
 

Define

A storyboard was created to highlight the difficulties a potential user was having and to help readers empathize with his frustrations.

 Ideate

user flows…

 Prototype

Landing Page…

Test

Landing Page Test…